How Self-Service Technology Is Transforming Client Journeys in Financial Services

A digital reckoning is taking place in the financial services industry.
Big techs and challenger banks offer increasingly attractive options, which customers are willing to adopt for the following reasons:

68% want the easier experience.
70% seek the lower-cost offerings.
54% appreciate the faster service.

B2C expectations have matured, and the line between B2C and B2B experiences has become increasingly blurred. To stay competitive in this landscape, itʼs more important than ever to include self-service technology in your financial services strategy.

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