Machine Learning for a Less Taxing Checkout: How Tax Categorization Services Remove Friction from Retail Experiences

The uncertainty of the coronavirus pandemic forced retailers to respond to many rapidly shifting consumer expectations, the biggest of which was the need for a frictionless buying experience.

What is frictionless retail? While definitions vary somewhat, it is most succinctly described as “fully autonomous, ‘just walk out’ shopping and checkout solutions.”

To make shopping faster and easier, retailers must break down barriers to purchase—and one often overlooked, but important factor affecting a seamless checkout, is the ever-evolving web of tax calculation.

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