Tap into +32% authentication rate gains

In February, Atomic launched the first payroll connectivity solution to offer secure delegated access. We call it Uplink. Uplink allows users to grant permissioned access to their payroll data to a third party, without sharing credentials.

We were curious how Uplink would affect our conversion rate, and are pleased to announce the largest single gain in authentication conversion rate we’ve achieved since the founding of our company.

During our A/B testing period of Uplink, the results show that users are +32% more likely to authenticate successfully via Uplink when compared to traditional approaches. These statistically significant gains have so far held strong with the largest payroll systems, and with significant scale.