Case Study: PetFlow

PetFlow was founded in 2010 with one thing in mind: to make it easier for pet parents everywhere to get the highest quality foods at great prices.

The subscription commerce retailer carries nearly 300 brands of the finest pet food, treats and more. It ships these items directly to shoppers’ doorsteps, either as a one-off or through a convenient subscription commerce model based on an auto-ship delivery schedule. Most of PetFlow’s customers opt for the subscription service and are set up on custom schedules with order fulfillment interval options ranging between two and sixteen weeks based on customer preference.

PetFlow has used the SnapFulfil cloud WMS since 2011 to ensure efficiency and accuracy throughout its order fulfillment processes. The solution grew in importance in 2017, when Phillips Pet Food and Supplies acquired PetFlow. SnapFulfil rose to the challenge of helping Phillips seamlessly leverage PetFlow’s SKU base to deliver an “endless aisle” option.

Through Phillips and PetFlow, customers now have access to thousands of additional products provided by their local brick-and-mortar retailer that otherwise couldn’t fit in the store.