The ROI of Gen AI

This report is based on a survey of 2,500 senior leaders of global enterprises ($10M+ revenue), conducted by Google Cloud and National Research Group. It provides a comprehensive benchmark of the impact of gen AI on business and financial performance. Unless otherwise noted, all statistics in this report are derived from the survey and only include those who are using gen AI in production.

Our global survey shows that gen AI is more than just a new technology; it is a key driver of business transformation. By thoughtfully incorporating it into their operations, companies can achieve significant financial returns, improve efficiency, and sustain growth. For CEOs, the message is clear: 
 gen AI is an essential tool for staying competitive in a fast-changing market.