Cracking Down on Promo Abuse

How to detect and deter abusive behaviors on promotions

Promo codes are meant to drive loyalty and sales, but when misused, they can drain your bottom line. Promo abuse is a subset of first-party fraud and abuse, which is on the rise. From coupon stacking to fraudulent redemptions, promo code abuse is a growing problem that’s hurting retailers worldwide. 

In fact, 45% of merchants surveyed by the Merchant Risk Council (MRC) for its 2024 Global Payments & Fraud report cited first-party misuse as a major headache.

Discover how this abuse is impacting your revenue, and learn actionable steps you can take to safeguard your margins while maintaining trust with your customers.

Don’t let fraudsters turn your promotions into a loss. Read our expert insights to stop promo code abuse in its tracks and ensure your offers benefit legitimate customers.